A BRIEF EVOLUTIONARY HISTORY…
It All Happened So Fast, So Now What? -
A blog or a web-log is a virtual, online ‘marketplace’ and not just a website or an ‘online’ brochure anymore. It wasn’t that long ago when marketers were adapting to the all-new technology of faxing! It was like magic then, and faxing has been old news for years and has nearly been replaced by newer technologies. Now it’s about blogging, plus shopping, membership sites, and forums, to name a few.
BE WILLING TO LEARN LOTS OF NEW TRICKS –
Learning To Use Marketing Technology Today Is Absolutely Vital -
There’s no doubt that smart marketers must develop an online presence to compete for the new prospects that will frequent their business. Knowing ‘what’ to do, or knowing ‘what’ really works is nearly impossible… It’s difficult for almost anyone, like you and me, to be confident about knowing who to ‘ask’. And it’s like winning the lotto if it turns out that it was the right thing to do, when you trusted the someone you called on or hired, too.
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